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BeautyTicket.com names Taylor Armstrong as Chief Creative Director

BeautyTicket.com, the online retail destination for premium beauty brands up to 85% off, has named Taylor Armstrong as Chief Creative Director. Armstrong, who is known for her business acumen and entrepreneurial spirit, has also purchased a 30% equity stake in the company.

Recently named InStyle’s “Best of the Web 2010,†and Women’s Wear Daily’s “Top Beauty e-Tailer,†BeautyTicket.com approached Armstrong after learning about her background in the ecommerce and management consulting arenas.

“Taylor is not just a pretty face with a great sense of style,†remarked Lindsay Pedder, CEO and founding partner of BeautyTicket.com. “She is the quintessential entrepreneur and has used her savvy to build and grow multiple businesses over the past decade. We believe that with her current role as a ‘television personality’ combined with her business expertise, she has the ability to take this company to a different level.â€

Added Armstrong: “I was very impressed with the business model of BeautyTicket.com. I look forward to collaborating with the founders to further develop and grow the budget-savvy, premium beauty portal. It’s exciting to be working alongside a group of female entrepreneurs, and I know that women everywhere will be thrilled with what we have planned for the future.â€

About BeautyTicket.com

BeautyTicket.com was launched by Lindsay Pedder and Jill Sherman, two seasoned beauty industry executives who wanted to bring the best of beauty to women on every budget. By using their insider knowledge and industry contacts from years of experience with premium cosmetics and skincare companies, they accomplished what they set out to do: create a fashion-forward, budget-savvy destination complete with top brands and a premium beauty experience.

About Taylor Armstrong

Taylor Armstrong is the co-founder and President of eImplement, Inc., a management consulting firm specializing in ERP solutions and IT Infrastructure Planning. Mrs. Armstrong also serves as President of Four Truffles, a luxurious body care line with a charitable mission. She is an advocate for victims of domestic violence and a volunteer for The 1736 Family Crisis Center. In addition to her business pursuits and philanthropic efforts, Mrs. Armstrong currently stars on Bravo’s hit show, “The Real Housewives of Beverly Hills.â€

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